PRIVACY
POLICY

Personal Information Protection and Electronic Documents Act (PIPEDA) - governing private sector organizations across Canada

Anti-Spam Legislation (CASL) - regulating commercial electronic messages

Competition Act - ensuring fair information practices in commerce

Criminal Code provisions relating to privacy and data protection

Personal Information Protection Act (PIPA) - Alberta's provincial privacy legislation

Freedom of Information and Protection of Privacy Act (FOIP) - for interactions with government entities

Electronic Transactions Act - governing electronic information handling

Consumer Protection Act - ensuring fair treatment of consumer data

Name, email address, and phone number for account creation and communication

Date of birth to verify age requirements under Alberta transportation regulations

Profile photo for safety and identification purposes

Payment information including credit card details and billing addresses

Emergency contact information for safety purposes

GPS location data during active trips for navigation and safety

Pickup and drop-off locations for service delivery and record-keeping

Trip routes, duration, and distance for pricing and service optimization

Location data when app is open to show nearby drivers and estimated arrival times

Device identifiers, IP addresses, and mobile network information

App usage patterns, feature preferences, and interaction data

Crash reports and technical logs for app improvement and troubleshooting

Browser type, operating system, and device specifications

Valid Alberta driver's license information and history

Vehicle registration, insurance, and inspection records

Background check results as required by Alberta Transportation Network Company regulations

Financial information for payment processing and tax reporting

Driver performance metrics and customer feedback ratings

Matching riders with drivers and facilitating transportation services

Processing payments and generating receipts with required tax information

Providing customer support and resolving service issues

Sending trip confirmations, updates, and safety notifications

Maintaining trip history and user preferences

Verifying driver qualifications and conducting required background checks

Monitoring trips for safety and security purposes

Investigating incidents, accidents, or safety concerns

Sharing information with emergency services when necessary

Preventing fraud, abuse, and violations of our terms of service

Complying with Alberta Transportation Network Company regulations

Meeting tax reporting requirements under Canada Revenue Agency guidelines

Responding to legal requests from law enforcement and government agencies

Maintaining records as required by provincial and federal transportation laws

Ensuring accessibility compliance under human rights legislation

Analyzing usage patterns to improve service quality and app functionality

Conducting research and development for new features and services

Marketing and promotional communications (with consent)

Financial reporting and business analytics

Quality assurance and performance monitoring

Payment processors for secure transaction handling

Mapping and navigation service providers for route optimization

Cloud storage and computing services with Canadian data residency requirements

Customer service platforms and communication tools

Insurance providers for coverage verification and claims processing

Alberta Transportation and other regulatory bodies as required by law

Law enforcement agencies for legitimate investigations and safety concerns

Courts and legal proceedings when compelled by valid legal process

Canada Revenue Agency for tax compliance and reporting

Emergency services during active safety incidents

First names and vehicle information between matched riders and drivers

Trip status and estimated arrival times to trip participants

Contact information only as necessary for trip coordination

Rating and feedback systems (anonymized where possible)

Industry-standard encryption for data transmission and storage

Secure authentication systems and access controls

Regular security audits and vulnerability assessments

Automated monitoring systems for suspicious activities

Secure data centers with physical and environmental protections

Employee privacy training and confidentiality agreements

Strict access controls limiting data access to authorized personnel only

Regular privacy impact assessments for new features and processes

Incident response procedures for potential data breaches

Third-party vendor security assessments and contractual protections

Immediate containment and investigation of potential security incidents

Notification to Privacy Commissioner of Canada and Alberta within 72 hours of discovery

User notification when there is significant risk of harm

Remedial actions to prevent future incidents and minimize impact

Cooperation with regulatory authorities during investigations

Account information: Retained while account is active plus 7 years for financial records

Trip data: Retained for 7 years to comply with tax and regulatory requirements

Driver records: Retained for duration of driver relationship plus 7 years as required by Alberta regulations

Payment information: Retained as required by payment card industry standards

Communications: Retained for 3 years for customer service and legal purposes

Automated deletion processes for expired data

Secure overwriting of storage media containing personal information

Certificate of destruction for physical documents containing personal data

Regular audits to ensure deletion policies are properly implemented

Right to access personal information we hold about you

Right to request correction of inaccurate or incomplete information

Right to receive information about our privacy practices and policies

Right to know the purposes for which your information is being used

Right to know to whom your information has been disclosed

Right to withdraw consent for certain uses of your information

Right to request deletion of your personal information (subject to legal requirements)

Right to close your account and stop using our services

Right to opt-out of marketing communications

Right to data portability where technically feasible

Right to file complaints with the Privacy Commissioner of Canada

Right to file complaints with the Information and Privacy Commissioner of Alberta

Right to request review of our privacy practices by regulatory authorities

Right to seek remedies through provincial and federal privacy legislation

Right to legal representation during privacy disputes

Express consent for sensitive personal information and marketing communications

Implied consent for information reasonably required for service delivery

Opt-in consent for location tracking and promotional materials

Separate consent for sharing information with third parties beyond service provision

Ongoing consent verification for changes to privacy practices

Account settings to control information sharing and communication preferences

Location services controls within your device and app settings

Marketing communication unsubscribe options in all promotional messages

Data download and deletion requests through customer support

Consent withdrawal options with clear explanation of service impacts

Contractual protections requiring equivalent privacy standards

Due diligence assessments of foreign privacy laws and practices

Encryption and security measures for data in transit and storage

Limited transfers only to jurisdictions with adequate privacy protections

Regular monitoring of third-party compliance with privacy requirements

Acknowledgment that foreign governments may have access rights under their laws

Transparency about jurisdictions where data may be processed or stored

Notification of foreign law enforcement requests when legally permitted

Annual transparency reports on government data requests

User notification rights regarding foreign access where possible

Age verification during account creation process

Prohibition on service use by individuals under 18 without guardian supervision

Enhanced privacy protections for any information relating to minors

Parental consent requirements where minors may be involved in services

Immediate deletion of information discovered to belong to unauthorized minors

Essential cookies necessary for platform functionality and security

Performance cookies to analyze usage patterns and improve services

Preference cookies to remember user settings and customizations

Marketing cookies for relevant advertising (with consent)

Analytics cookies to understand user behavior and optimize features

Browser settings to control cookie acceptance and deletion

Opt-out mechanisms for non-essential cookies and tracking

Clear information about cookie purposes and data collection

Regular review and updating of cookie policies and practices

Third-party cookie management and data sharing agreements

Email notification to registered users for material changes

In-app notifications and prominent website posting of updates

Reasonable advance notice period before changes take effect

Clear explanation of what changes are being made and why

Opportunity to review and withdraw consent for new uses of information

Continued use of services constitutes acceptance of updated policy

Right to discontinue services if you disagree with changes

Grandfathering of existing consent for previously collected information

New consent required for materially different uses of personal information

Version history and archival of previous policy versions

Dedicated privacy officer for handling privacy inquiries and complaints

Multiple contact methods including email, phone, and written correspondence

Response timeframes aligned with Canadian privacy law requirements

Escalation procedures for unresolved privacy concerns

Documentation and tracking of all privacy-related communications

Privacy Commissioner of Canada: 1-800-282-1376 or www.priv.gc.ca

Information and Privacy Commissioner of Alberta: 1-888-878-4044 or www.oipc.ab.ca

Right to file complaints with these authorities at any time

Cooperation with regulatory investigations and enforcement actions

Implementation of recommendations from privacy commissioners